It’s so good to see a brand putting its words into actions.
Not content to just talk about being green and eco, Pureology actually walked the walk and organised a group of New Zealand beauty media to travel across from Auckland to Waiheke Island on 23rd September to work with Sustainable Coastlines for the morning on a Waiheke Cleanup.
The group picked up rubbish and cleanup up the beautiful area of sandy shore and then were rewarded not only with a sense of helping with a worthwhile project – but with a delicious lunch at Oyster Bay, and Pureology hair products to take home and try, and a reusable drink bottle to cut down on disposable plastic water bottles.We can hydrate from within, AND hydrate our hair.
I am a huge fan of Pureology shampoo and conditioners and have been for years since I first tried them when they launched in New Zealand years ago.
Good work, Pureology. Readers can learn more about Sustainable Coastlines and how they can support them, at their website sustainablecoastlines.org
Megan Robinson
9th October 2014
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