COOP on the catwalk at Co-Op

Trelise Cooper opened her latest door, The Co-Op Collective, stocking her youthful label COOP as well as up-and-coming labels in the industrial concrete space. We attended the launch party and catwalk show…

Trelise Cooper opened her latest door, The Co-Op Collective, stocking her youthful label COOP as well as up-and-coming labels. We attended the launch party and catwalk show on Friday 9th August in the industrial concrete interior with cool hanging light fixtures, at 8 Northcroft Street Takapuna.

The Co-Op Collective is directly adjacent to The Department Store which houses Karen Walker, Stephen Marr, TopShop, Nature Baby, Black Box, Simon James, Lucy & The Powder Room amongst others, so it is a savvy move to create a fashionable destination in Takapuna for shoppers.

It’s called "The CO-OP Collective" for two reasons- it’s a pun on COOP with a hyphen making it a co-operative and it’s a collective of labels that they are editing to bring together from Australian and local New Zealand brands.

Below: Photos from CO-OP’s launch party catwalk show of the COOP Spring 2014 collection. It is a colourful and fun collection with original fabric designs created in-house by their graphic designer Julia with digital prints inspired by "Ang Lee’s Life of Pi and the youthful rebellion reminiscent of Glastonbury and Coachella festivals."

Click here to see what everyone wore at Co-Op.