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DHL fashion call out

The DHL Express Fashion Export Scholarship has been one of New Zealand’s richest fashion prizes on the scene and we salute them for standing by fashion talent and encouraging new talent. The fourth awards is now open for entries…

The DHL Express Fashion Export Scholarship has been one of New Zealand’s richest fashion prizes on the scene and we salute them for standing by fashion talent and encouraging new talent.

The fourth awards is now open for entries for emerging fashion exporters to enter. Not this is fir fashion designers who are ready to export, not ready to start locally, so is suited to those wanting to take it to the next level and needing a helpful boost.

The scholarship is open to New Zealand designers who have been exporting for less than four years.

The winner of the scholarship will receive international freight to the value of NZ$10,000, as well as coaching in freight and logistics from DHL Express. All three finalists will receive individual export mentoring and an annual membership subscription from Fashion Industry New Zealand (FINZ).

In a new addition to the scholarship this year, all three finalists will also be invited to join the New Zealand Trade & Enterprise (NZTE) Path to Market programme for apparel exporters, which aims to improve the rate and speed of market entry to Australia.

Judging the 2011 DHL Express Fashion Export Scholarship are Margarita Robertson of NOM*D, Erica Crawford; co-founder of Kim Crawford Wines, Megan Wildermoth, national strategic account manager (fashion and textiles) at DHL Express and Mapihi Opai, executive officer at Fashion Industry New Zealand (FINZ).

2010 winner Twenty-Seven Names’ Anjali Stewart says,,“Previously, we only showed sample ranges in Australasia. But, this year, we were able to send samples to Japan, Europe and the U.S. Increasing the number of agents and buyers able to physically view the collections has helped grow our export sales and raise our profile.”

Entrants are required to complete an official application form and submit lookbooks from previous collections. Applications will be judged across several categories, including ‘brand and design’, ‘sales and marketing’ and ‘export strategy’.

DHL Express Fashion Export Scholarship opens for entries on Wednesday, 19 October, 2011, and closes on Monday, 14 November, 2011. Application forms are available from the FINZ website: www.finz.co.nz


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