New Zealand fashion and lifestyle blog

London Fashion Week diary

What’s it really like to be at London Fashion Week? Thread’s correspondent Anna Mansfield brought us exclusive reports and streetstyle. Here’s her diary of what it was really like on the ground…

What’s it really like to be at London Fashion Week? Thread’s correspondent Anna Mansfield brought us exclusive reports and streetstyle. Here’s her diary of what it was really like on the ground…

Read part one of her London Street Style here and part two of London Street Style here, direct from London Fashion Week 2013

Day 1
I arrived at Somerset House by 10am to do my paperwork before the crowd arrived, but the place was already bustling with fashionistas, photographers, bloggers and some of London’s more alternative characters. After picking up my pass, I checked out the press lounge where I would be based for the next few days.

While waiting around for things to get started, I spotted Millie and Rosie getting ready to shoot a scene for reality TV show, Made in Chelsea.

My first show of the day was Fyodor Golan, below. Unfortunately I had a standing ticket, which was a bit of a disadvantage for someone my height. Peering through the gaps in front of me, I could still make out the bizarre but incredible garments made from floral prints, silks, laces and embellishments.

Next up was Jena Theo (below). A collection filled with attitude and plenty of colour– see full article on Jena Theo here.

I was lucky to make it into Jean Pierre Braganza’s jam-packed show before others were asked to watch from the screen next door. Geometric patterns and signature constructed tailoring were the dominating elements of his collection.

Concluding day one was Sass and Bide shown at St John’s Square. After a hectic day at Somerset House I was relieved to be away from the mayhem and at a venue where I could just sit and enjoy the show. The collection was quite minimalistic but still included strong structural lines and signature embellishments. See full article on Sass and Bide here.

Day 2
My day started at The London Film Museum in Convent Garden for the Antipodium show. To my surprise I was pulled out of the lengthy line to be one of the first seated in a fantastic warehouse-type space, a relevant venue for a show entitled, ‘Sex Lies and CCTV’. Antipodium’s outfits were simple, drawing attention to a mixed composition of patent leather, fur, and metallics with graphic prints.

That’s me just after the Antipodium show, below.

I experienced another packed show at Somerset House in the afternoon, this time for John Rocha (below). It was a romantic, gothic affair with crochet pieces and tulle galore.

Day 3
I took day 3 as an opportunity to look around the exhibition and ended up spending most of my time in the Esthetic showroom where designers showcased organic and earth-friendly products. Sustainable fashion is something important to me, so I was really impressed with what was on offer. Designer Anna Skodbo’s collection (below) included bamboo tops coloured with plant dyes, and pieces made from refined fig tree, which is completely machine washable – who knew?

Day 4 & 5
Unfortunately I spent day 4 and 5 back in the office, but I was kept well updated by other bloggers I met over the weekend. Hopefully next season I will have the endurances to keep up with the fashion pack and report on the full 5 days!

Words and photos by Anna Mansfield
24 February 2013


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