HP, in conjunction with Microsoft, has teamed up with Adrian Hailwood, Saben, Sable & Minx and Annah Stretton to release limited edition skins which come free for NZ fashion lovers who purchase HP notebooks – just in time for fashion week…
With collaborations with designers ranging from Vivienne Tam to Sable & Minx here in NZ at the Sex and the City 2 fashion show event we covered in May this year, with the launch of four new designer ‘skins’ HP is once again asserting itself as the "tech couture" brand.
HP, in conjunction with Microsoft, has teamed up with Adrian Hailwood, Saben, Sable & Minx and Annah Stretton to release limited edition skins (adhesive covers) for selected HP notebooks.
The skins will given away on a first-come-first-served basis to New Zealand fashionistas who buy selected HP notebooks from mid-September; perfect timing for watching those NZ Fashion Week shows with.
HP launched the four designer skins with a lunch at The Grove with food matchings – not to wine as you’d normally expect- but to the notebook designs themselves, with intriguing results. Each of the four skins was the inspiration for the Grove chefs to create its companion meal in the four courses of the degustation lunch.
Below: Desmond Nash of Acumen Republic, Nicole Stock of Urbis and Roanne Jacobson of Saben.
Adrian Hailwood and his blue lady. "I wanted to make something pretty, that every girl would want to carry around" Adrian said. "It is taken from a lightbox series I did ten years ago."
Roanne Jacobson and her geometric print.
Theresa Brady and her floral design, from a fabric print in her summer collection.
Annah Stretton’s design, and her chocolate mousse.
Noelle McCarthy and Theresa Brady of Sable & Minx.
For more information visit www.hp.co.nz/designbyhp
With this stylish new collaboration, now you can carry your designer notebook the way you’d carry a clutch. Just don’t expect to fit your lippie in there…
Megan Robinson, 1 September 2010.
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