I used to call it teh Briscoes effect. I wouldn’t go to some big chainstores, such as homewares brand Briscoes, unless they were on sale, and it seemed they were ALSWYS on sale. I wondered if anyone ever paid full price there?
In teh past few years of teh global financial crisis, things have only got tougher for retailer,s and none more so than local NZ fashion designers doing retail whether online or in stores or both.
the sale phnemoemom is now all-pervading, and retailers tell me that customers are so savvy they will view the new colelction and just wait for it to go on sale. This has always happened, but now pop up stores, and online sale sites have made the never pay retail mantra a complete reality.
Here are some of the online options…
ONCEIT.co.nz was the first and the best
ONCEIT.co.nz’s Jay Goodey has launched an eah that’s right – we are designing some essentials in house. The capsule ranges cover various products such as clothing,
nail polish, jewellery, accessories like bags etc. About 7 months ago we started working on Capsul with the goal to create quality designed essentials without the high markups found in our favourite designer boutiques.
We did a soft launch on Friday and sent our sign-up splash page to our friends, in 8 hours we had 4000 people already signed up!
Below is a link to the site – currently it’s just a splash page for membership sign-up. We hope to launch our first range of products in the first week of November.
www.capsul.co.nz
samplesale.co.nz We’ve just launched an online sample sale site here in NZ, and thought this might be of interest to you. If not, that is cool also! Just forget this email ever happened. Actually, I apologise for spamming you. Yeah, that’s it. In all honesty, we’d be that stoked if you help us spread the word.
Basically, the idea was born between a couple of friends standing in endless sample sale lines, fighting through crowds, searching for gold. Our goal is to bring this gold to people, via the wonderful world of the Internet. We aim provide a unique online experience offering one off and exclusive garments from the latest designer and street wear collections at discounted prices.
It’s pretty simple. It’s a sample only, one of each style!
We’ve just launched with brands, One Teaspoon, Insight, and Dr Denim’s, Spring 12 ranges at up to 50% off RRP.
You can see us here www.sampleonly.co.nz
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