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Mobile foam

Thread got to see the brand new Nice’n Easy Colour Blend Foam at Clairol launch event at Sylvia Park cinemas, enjoying drinks and a special screening of new chick flick Something Borrowed. We think you’ll be always on the foam from now on…

Thread got to see the brand new Nice’n Easy Colour Blend Foam at Clairol launch event at Sylvia Park cinemas, enjoying drinks and a special screening of new chick flick Something Borrowed.

Why foam? It doesn’t drip and create a mess everywhere, but behaves like a liquid when applied to your hair. The foam expands when shaken to give you more volume and even coverage in 18 shades providing 100% grey cover.

And what’s different about Nice’n Easy is the optimised polymer-based foam formula which provides a user-friendly consistency and fast dye penetration, leading to an outstanding colour result.

We think you’ll be always on the foam from now on…

How to use Nice’n Easy Colour Blend Foam

Like traditional colourants, Nice’n Easy Colour Blend Foam comes with a tint and developer. To mix, simply shake together, just three times, then squeeze the bottle to dispense the foam right into your gloved hand. With the foam formula you don’t need to use an applicator, just massage through with your fingers.

Pro tips for use:

1. Protect your skin by applying a barrier cream around your hairline

2. Mix the developer and tint together with just 3 shakes

3. Put on your gloves

4. Apply to your hair by simply squeezing the bottle then, just like you would your shampoo, foam to cover all your hair

5. Wait for the developing time (25 minutes, or 35 minutes for grey hair)

6. Rinse until water runs clear and apply the ColourSeal Gloss Conditioner sachet

7. Rinse thoroughly, dry and style as usual to reveal your glossy new colour.

Clairol Nice’n Easy Colour Blend Foam (RRP $17.99) is available in 18 shades in stores nationwide. For more information visit www.clairol.co.nz

Below: Why not go Blonde? You can do it, in three shakes of a lamb’s tail – I mean, of a tint and developer.

Anya is trying out the Black hair colour herself this Saturday.

Below: Thread’s Anya Brighouse and Megan Robinson at the launch of Nice’n Easy Colour Blend Foam.

17 August 2011


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