We headed in to Beat PR for morning tea to preview the Winter trends coming out from Boohoo.co.nz in their key stories of monochrome, 80s, florals, jungle, and Boohoo Boutique…
We headed in to Beat PR for morning tea to preview the Winter trends coming out from Boohoo.co.nz
Boohoo is a fun, fast-fashion and low-priced UK fashion e-tailer that launched in NZ last year and offers free shipping in New Zealand and local returns. Read our story on Thread when Boohoo launched in New Zealand here.
Key stories showcased included monochrome, 80s, florals, jungle, and Boohoo Boutique.
Above left: Holley Butler wears Boohoo patterned pants and clutch.
Below: a mannequin displays a Boohoo chevron dress with a Peter Pan collar.
Below: Kate Roydhouse, wearing Boohoo jacket, serves drinks Prohibition-style in vintage teacups.
Morning tea treats – and I was pleasantly surprised to see they used the cakestand I made Beat for Christmas. Delish.
"It’s black, it’s white" sang Michael Jackson. He would have loved this monochromatic range from Boohoo this season then.
Boohoo draws inspiration from Nu Rave and the 1980s with neons and pastels in the 80s trend. Cyndi Lauper eat ya heart out.
Below: Bloomin’ gorgeous. Boohoo florals are pretty as a picture.
Below: set for the urban jungle, Boohoo military and world prints story.
Below: Boohoo Boutique offers a premium fashion range at a slightly high pricepoint.
The Boohoo accessory wall.
Words and photos Megan Robinson
14 February 2013
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