New Zealand fashion and lifestyle blog

Stunning flowers lining the room at Odette's Eatery for The Aromatherapy Co Mother's Day launch breakfast.

The Aromatherapy Company Celebrates Women’s Wellbeing

What a great way to start the day! Breakfast at Odette’s Eatery this morning, and a reminder of how important positive mental health is to New Zealand, and why we all deserve to thrive. The Aromatherapy Company founder and owner Sarah Townsend hosted 80 women (and one guy, at our table!) amongst thousands of fresh flowers at Odette’s Eatery for a sumptuous breakfast on Thursday to launch the beautifully floral-packaged new Mother’s Day range around the concept of flourishing, and positive mental health.

Sarah Townsend announced she has recently changed the brand’s chosen charity to give 1% to a project close to home: helping people in our communities, particularly in the area of mental health and wellbeing. The new limited edition Mother’s Day range, which has a gorgeous floral scent of Magnolia & Peony, represents the second consecutive year that The Aromatherapy Company is donating to the Mental Health Foundation of New Zealand.

Another exciting announcement was the reveal of their new premium crafted brand, ‘Smith & Co’, which is going into several high level department stores and the name – Sarah’s name – references the craftsmanship of early pioneer New Zealanders who were smiths of their trades. The Black Pepper FOLK candle is perfect for those men, and women, who want a spicy fragrance that isn’t too flowery. There’s an essential oil and a large candle, all made from natural wax, and essential oils.

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The breakfast was MCd wonderfully as ever by Petra Bagust is a yellow dress that she explained made her feel sunny and happy – followed by a talk from Sarah Townsend, Judi Clements (Chief Executive of The Mental Health Foundation of New Zealand), concluding with a short mindfulness exercise led by mindfulness practitioner Jan Ogle. Some of the stories about the improvements in the school children following mindfulness exercises made me cry.

Below: Tomatoes in three colours and soft cheese brunch at Odette’s Eatery The Aromatherapy Co breakfast. The new Mother’s Day range is pictured in the white frame- how beautiful is the packaging?!

Tomatoes in three colours and soft cheese brunch at Odette's Eatery listening to NZ Mental Health Foundation and practising mindfulness with 80 women at the annual The Aromatherapy Co breakfast.

Below: 80 Auckland women, media, and TV and radio personalities, at today’s The Aromatherapy Co brunch launching the Mother’s Day range which benefits the Mental Health Foundation of New Zealand.

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petra-bagustaromatherapy-co-goodybagStunning flowers lining the room at Odette's Eatery for The Aromatherapy Co Mother's Day launch breakfast.

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The Therapy Limited Edition Mother’s Day range includes: a Therapy Limited Edition Diffusion Set $39.99, Therapy Limited Candle $16.99, Therapy Limited Hand Cream $17.99, and a Therapy Gift Set – (60g Votive Candle & 35ml Diff) $29.99.

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Megan Robinson
28th March 2015


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