I got up bright and early for a breakfast event up at White Studios on Tuesday 4th November, hosted by OPSM to launch their new colab with FACEHUNTER.
OPSM partnered with photo blogger Yvan Rodic AKA FACEHUNTER to document the real face of Australia today. They took 1,000 photographs of Australians to determine the modern face shape. Was it really just the four traditional oval, round, square and heart shapes?
The findings revealed that no, there are actually NINE face shapes. Australians believe their faces differ from the norm as they’re one of the most ethnically diverse societies globally. The face shape findings can be used instore to help OPSM customers find the eyewear frame that best suits them.
#1 Kite 20% of Australians
#2 Heart 20%
#3 Rectangle 16%
#4 Oval 14%
#5 Round 11%
#6 Square 7%
#7 Teardrop 5%
#8 Heptagon 4%
#9 Oblong 2%
Here are my photos from the Auckland launch.
Megan Robinson
8th November 2014
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