In this latest instalment of INDUSTRY NEWS we look at what’s new in beauty and fashion in March 2015 from Platypus Shoes Sylvia Park, POP DOWN boutique pop-up store, SEED Heritage in NZ, Laneway Learning classes, Zoe & Morgan’s new She Is Like A Rainbow range, Witchery Style Squad model search, and AGATHA Paris Lady Scottie.
PLATYPUS SHOES SYLVIA PARK
I’ve been a big fan of Platypus shoestore since I attended their Queen Street Auckland opening and they are seemingly set on world domination, with Albany and St Lukes stores, the big new Sylvia Park store this month, and more through the country coming soon in Hamilton, Wellington, and Christchurch as well as a sale store at Onehunga’s Dressmart. I headed in to Sylvia Park on opening day, and was impressed firstly by the sheer number of shoes there, secondly by the variety of brands they stock, thirdly by the friendly helpful customer service staff, and lastly by the phone chargers on the try on seats. Come for a phone charge, stay to buy shoes, is the cool concept here and it would work on me. You can find the Sylvia Park store in the shopping centre at 286 Mount Wellington Hwy, Mt Wellington, phone 09-579 0455.
POP DOWN
Image: garments by Edward Stothers.
POP DOWN is a selection of some exciting brands for a limited two week pop up sale of New Zealand designers. April 2nd – April 14th daily from 10am – 6pm located at 6 Richmond Road – Ponsonby Central – Auckland. Not your average pop up, POP DOWN is a collective of emerging New Zealand designers and artists across fashion, jewellery, beauty, bags, accessories and contemporary art. Featuring Edward Stothers edwardstothers.com, Erin Forsyth erinforsyth.com, Good Winter www.goodwinter.co.nz, I Am Worm iamworm.co.nz Jacque Shaw http://www.jacqueshaw.com/ Martina Organics http://martinaorganics.co.nz/ Ovna Ovich http://www.ovnaovich.com/ Pardon My French http://pardonmyfrench.co.nz/ Walter Crow http://waltercrow.co.nz/
SEED HERITAGE OPENS IN NZ
After months of anticipation, iconic Australian fashion brand SEED Heritage will next month open the doors to its first New Zealand flagship boutique. The brand new 300m2 megastore, located in the heart of the stylish and bustling Ponsonby precinct at 100 Ponsonby Road, will open to the public on 1 April 2015. This is the brand’s very first venture into the New Zealand market. To celebrate the Ponsonby store opening, SEED Heritage is putting on an exciting array of in-store entertainment, stylish fashion and food to welcome New Zealand customers, taking place on 18 April 2015. Plans are currently underway for additional stores in key locations around the country. The new store will stock the full SEED Heritage range, which includes clothing and accessories for women, teen, child and baby. The full SEED Heritage collection is available to purchase from www.seedheritage.com as well as in-store at 100 Ponsonby Road, Ponsonby, Auckland from 1 April.
LANEWAY LEARNING
Laneway Learning Auckland is getting underway in Auckland with the first classes beginning on 31st March at Alleluya Cafe, in St Kevins Arcade on K Road. Pictured above are organisers, Fi, Tara, and Bex, putting together a schedule of classes which are informal, cheap and designed to be as different from school (or office life) as possible. Classes are taught by enthusiastic people from the local community who want to share their passions, interests, hobbies and experiences in a fun and informal setting. Some of these teachers use their class to indulge a secret hobby, while others use it as a way to share skills that they have spent years honing professionally. Coffee and drinks from Alleluya are available throughout, and attendance is capped at 20 people for each class. To book a place visit auckland.lanewaylearning.com Classes make for a great Tuesday night out – only $14 for an opportunity to learn something new.
JIMMY D 10 YEAHS
Designer James Dobson celebrated ten years of his cool and dark label JIMMY D with a party at Ponsonby stockist, THE SHELTER in Mackelvie Street, called JIMMY D 10 YEAHS. Guests had Dunkin Donuts and drinks amongst garments over the past decade displayed throughout the store. I particularly enjoyed seeing the archival pieces from collections over the years and I wore the spiderweb silk print dress there myself and there was one hanging in the window!
Me in the window at The Shelter store wearing a JimmyD cobweb print dress next to it in the window display at the designer’s 10 year party.
WITCHERY STYLE SQUAD CONTEST
Witchery Boy + Girl for ages 4 to 14 is a go to for fashion dedicated to small folk. Now the fashion authority is calling all parents of next-generation style icons to join their Style Squad for petit vogues in the making. Launching across New Zealand and Australia, the competition asks parents to enter a picture of their mini me showing their unique style and 25 words explaining how they are stylish beyond their years to find two new style-savvy additions to their Style Squad. Running until April 14th, the winners selected (one boy, one girl) will be flown to Sydney to participate in a superstar photo-shoot for Witchery’s summer season campaign plus come back with an extra bag full of $1000 worth of Witchery wardrobe. Four runners up (two boys, two girls) will also receive a $500 Witchery Girl + Boy wardrobe. For more information (and Ts & Cs), head to: http://stylesquad.witchery.com.au/
ZOE & MORGAN
I’m absolutely loving the current Zoe and Morgan jewellery collection ‘She Is Like A Rainbow’. You can view it at their Auckland store Monday- Friday at City Works Depot on Wellesley Street, and on their website at www.zoeandmorgan.com Pictured here are just a few of the stand-out pieces, in silver and gold. They’ve in fact just made their 20th collection of Zoe and Morgan and later this year will be celebrating their 10 year anniversary! Here’s Zoe with fashion streetstyle photography legend, Bill Cunningham.
AGATHA Paris
Everyone deserves true love, even dogs, so it is delightful that AGATHA Paris’ Scottie dog – an icon of the brand for over 40 years – has found the love of his life – Lady Scottie. There’s the cutest new range of Lady Scottie pieces of jewellery to covet and buy in their stores and online at www.agathaparis.co.nz
Megan Robinson
24th March 2015
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